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The Basics of Blogging

The Basics of Blogging

The benefits of having a blog far outweigh the cons. From boosting your SEO to bringing in new customers, we all know that everyone’s supposed to have one. However, it can be a struggle to find topics to write about in certain industries. How can you tell if a blog...

Does Web Host Affect SEO?

Does Web Host Affect SEO?

You’re often pushed to buy bigger, better and faster packages by your web host company. Will a faster load speed benefit your ranking? Can you change your host without hurting your SEO? Read on to find out.   What is ‘load speed’? Web page load speed refers to the...

Creating a Buzz Before a Product Launch

Creating a Buzz Before a Product Launch

Social media isn’t just for promoting the existing products and services that your business offers. It can also be used as an effective tool to hype up a product which you’re planning on launching. Making it worthwhile for the reader to share the content is a...

Boost SEO Using Social Media

Boost SEO Using Social Media

If you’re familiar with both SEO and social media growth, you can easily spot the similarities between the two and how they might affect each other. Both rely on many of the same strategies and techniques. For example, both place a high priority on good quality...

SEO vs PPC

SEO vs PPC

SEO and PPC are two powerful tools which businesses can often overlook because of budget. However, when done right, both strategies can have great ROI and easily pay for themselves in no time. It's not a case of either one being the 'right' one. Successful businesses...

Will SEO Die?

Will SEO Die?

Nobody knows what’s going to come next. We can have a good guess at what’s going to happen over the next few years, but predicting the next decade will be tricky. As search engines get smarter so do SEOs and vice versa. As webmasters find new ways to rank, Google brings in new updates which make it a bit trickier to use these new techniques.

What’s happening to Google AdWords?

What’s happening to Google AdWords?

Google’s latest venture has started to roll out for some users. This rebranding is in place to celebrate the AdWords platform in a way that draws attention features of the platform other than search ads. These include YouTube, Gmail and Maps adverts. The formats that...

What is Web Hosting?

What is Web Hosting?

Web hosting is one of the important parts of having a website. It’s what makes your site accessible via the World Wide Web. It’s a cost-effective, easy to maintain option as a small site, as you don't need to pay for the full server. One of the largest providers of...

How Having a Blog Boosts SEO

How Having a Blog Boosts SEO

Having a blog doesn’t just keep your customers updated on your latest products and offers. It also offers valuable SEO potential. Getting found in results pages for products alone can be tricky, so how do you make sure you stand out? Our top tip is keeping an up to...

A Quick Guide to Backlinks

A Quick Guide to Backlinks

What are backlinks? How do I use them? Why do I need them? How do I add or remove them? Simply put, a backlink is where a different website has included a link to one of your pages. If what Google qualifies as a 'good quality' website links to one of your pages, this...